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One View · Sample morning brief

Desert Valley Plumbing

A $1.86M Phoenix plumber with 8 techs. This is what the owner reads at 6 a.m. on a weekday, before the trucks roll.

Sample shop. Names and numbers are fictional.

Morning briefTuesday, March 10 · 6:00 a.m.
Data health2 to fix

Mostly clean. Two problems to fix before trusting profit numbers.

  • Customers match across your job software and your books
  • Payments from the last 30 days tie to bank deposits
  • 23 invoices never reached QuickBooks$18,979
  • 4 invoices have totals that don't match between systems4 invoices

Sent to your bookkeeper with the list. Profit by job type below excludes the affected jobs.

Biggest change since yesterday

Two more quotes passed 14 days with no answer overnight. That makes 18 open quotes worth $61,598, led by two repipes.

Top three things to act on
  1. 1
    Call the 18 open quotes, starting with the two repipes$61,598

    All are more than 14 days old with no response. Steady follow-up typically wins back a share of these.

  2. 2
    Collect from the 12 late payers already on next week's schedule$38,818 late in total

    75 invoices are more than 30 days late. 12 of those customers have a visit booked, so ask before the truck rolls.

  3. 3
    Look at drain cleaning pricing25% vs 46% margin

    Your busiest job type (1,137 jobs) is your least profitable. Water heater installs earn 46%.

Worth knowing (from records that match)
Busiest job typeDrain cleaning · 1,137 jobs

Also the least profitable, at 25% margin against 46% for water heater installs.

Top closer74% of quotes

One tech closes 74% of his quotes. The rest of the team closes about half.

Callbacks2× shop average

One tech's callback rate is more than double the shop's.

Questions the owner asked this week in ChatGPT
  • “Which job types made the most money last quarter?”
  • “Who owes us more than $1,000 and is on the schedule this week?”
  • “Will cash be tight in the next 30 days?”

Sample shop. Names and numbers are fictional.

Every number in a real brief comes from your own job software and books, checked against each other. Every answer says how much you can trust it.

Want this for your shop?

It starts with a free call and an AI Assessment of the systems you use.

Jared Stauffer

Jared Stauffer, founder

20-year CTO · 3 companies founded and sold · Phoenix

Book a free 30-minute callNo pitch deck. You leave with the three biggest leaks in your shop.